Something Comforting About these Labels

I was in San Francisco and did some shopping this weekend. I stumbled upon a store that sold mostly organic cotton shirts, skirts, and dresses. What caught my eye and separated this company from most others were their labels. In bold letters they read, “Cotton is GOTS certified organic.” It is in my nature to trust people. If someone tells me something is organic, I tend to believe them. And yet, there was something comforting about these labels. I didn’t need to ask the sales associate where the shirts were made or what kind of material they were. The company had nothing to hide and I was not secretly wondering if they were being truthful about the details of the product line because they were certified by a third party.

Third-party certifications on  material items can turn you into a responsible shopper without having to do much work. Truthfully, I was going to buy a skirt no matter what. The GOTS certification was the tipping point, as I now want to revisit the company because the clothing is high quality, fits well, and is made from sustainable materials. I can have my cake and eat it too, and the store benefits because I’ll certainly patronize this store again and again.
-Sara, Product Specialist

Teach Your Children

Before working at Lifekind® I was an Outdoor Science teacher. After settling in as a Product Specialist, I realized my job title may have changed, but my responsibilities are similar. As a science teacher I educated my students about where their food comes from, how it is processed, and the difference between conventional and organic produce. You would be surprised how many of the children had never seen a piece of food growing in a garden.

Living in America, we are blessed with the ability to make many of our own decisions. I encouraged my students to teach their families what they learned and to aid in the decision making process about what ingredients they put in their bodies.

Here at Lifekind®, I am still teaching the public about environmental issues and the importance of making educated decisions. Families have the choice whether to support corrupt chemical-laden industry or to purchase U.S.-made products that use organic and natural ingredients.

It is great that more families are conscious about eating healthfully. Now let’s teach children to support healthy practices around the home as well. It takes a lot of time and energy to educate yourself about chemicals and processes in the mattress industry. At Lifekind®, we’ve done the work for you. Our Product Specialists are extremely knowledgeable, and will assist you in making good decisions.

We would love to hear from you!

Sara, Product Specialist

Lifekind®: Organics You Can Trust – Organic Certifying Organizations

Just 20 years ago, anyone who was into an organic lifestyle was likely to be considered a little odd. Organic choices were limited back then; nowadays they’re everywhere. Now that being “green” is a trend, even major chain stores like Wal-Mart and Target are carrying organic food and bedding.

But what does it mean to truly be organic? The roots of the organic movement stemmed from the early 1900s, when synthetic fertilizers were introduced in the early days of industrial farming. Even after WWI, with more pressure being applied to farmers to use chemical fertilizers and pesticides for a larger yield, ecological farmers, though a minority, stood firm in their beliefs. Pioneers like Rachel Carson helped shed light on the dangers of these newly introduced chemicals. By the 70s and 80s, certification standards for organic food came into effect, thanks to various farming and consumer groups demanding more government regulation.

With organic certification, consumers should feel confident that the goods they desire are truly organic. However, there is an absence of government regulation in the production of non-food items. With the sprawling popularity of organic finished goods, many large corporations are cashing into the “green” market by using some organic materials, yet compromising purity to achieve a lower price.

In a competitive marketplace where businesses want your money, it can be tough to read between the lines. If you look in the right direction, however, the writing is on the wall: Without government regulation, consumers must rely on third-party scrutiny to assure that finished goods, not just raw materials, are truly organic. Certifying organizations such as Oregon Tilth (OTCO) guarantee that products meet the Global Organic Textile Standard (GOTS) and other regulations to ensure that you are getting a truly organic product.

It’s the only type of assurance that actually means anything. And at Lifekind®, it’s all we do.

Rowena, Product Specialist

Buy American

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We think it’s important to support American organic farmers and manufacturers – so we do! Lifekind® is dedicated to supporting America’s organics industry and to keeping jobs here in America.

We make our own mattresses right here in the U.S. Our GOTS-certified mattress Eco-Factory™ is located in Yuba City, California – the only mattress facility in North America to be awarded true third-party organic certification.

Our organic raw materials come from sources as close to home as possible. The Naturally Safer® wool and certified organic cotton we use in our mattresses and bedding are U.S. grown, and the natural rubber latex we use in our mattress cores and pillows is also manufactured here in the U.S.

Your commitment to purchasing organic products and supporting America’s environmentally-conscious farmers and businesses helps to ensure the continuing growth of the organics industry in the U.S. Also, you contribute to the reduction of your carbon footprint when you buy products made closer to home.

We are proud to support American organic farmers and to be your “go-to” company for “Made in the USA” items.

Carol Bader, Co-Founder

Lifekind: What’s in a Name?

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While on the phone with customers, occasionally we’ll hear a comment such as “Lifekind — that’s a nice name. What does it mean?” We explain that our name refers to the necessity we feel to be kind to all life in the work we do, the products we offer, and the way in which the materials in those products are obtained. We explain that in part it’s a spin on the word “mankind,” offering a larger, more compassionate and all-inclusive meaning.

When I think about our name, the first thing that comes to mind is the Northern California wool we use in our mattresses, pillow tops, and other products. It comes from sheep that graze freely on organic pastureland and are sheared using methods that minimize anxiety and discomfort. No traumatic “sheep dipping” takes place, and sheep dogs are used to keep predators away, rather than deadly poisons.

It’s a total commitment to ethical ranching that we feel passionate about. If it’s important to you, too, you’ve come to the right place.