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History of Lifekind

Walt Bader President of Lifekind Organic Mattress Store

The story of Lifekind is a personal one. The name of the company was the result of the belief that everyone has a responsibility to be kind to all life, and also explains why we strive to be a cruelty-free organization. The other motivating factor was that co-founder Walt Bader has been chemically sensitive his whole life, and learned the importance of reading ingredient labels at a very young age. Finding products that are both functional and chemically acceptable to him has been a life-long challenge.

In 1997, Lifekind was founded as a modest national catalog company to share products and experiences and to make products easily available. While success was by no means instant, the response was far greater than anticipated, and Lifekind grew rapidly.

Because Walt believed that the bedroom was the most important room in the home from a contact and exposure perspective, he began researching mattresses and bedding in early 2002. He began by testing a variety of sleep products, and was aghast to discover the volume and number of specific chemicals emitting from synthetic mattresses and bedding. His primary research resulted in two books, Toxic Bedrooms and Sleep Safe in a A Toxic World, which were the first publications to inform consumers about the individual chemicals outgassing from typical synthetic mattresses.

Unable to find a manufacturer who would make products to his purity specifications, Organic Mattresses, Inc. was formed in 2003 to exclusively manufacture certified organic mattresses and bedding. OMI was the first large-scale mattress manufacturing facility specifically created to make only organic products in North America, and we called it an Eco-Factory.

As Lifekind evolved, we became aware of the extensive questions customers had regarding the safety of everyday consumer products. We placed the first thorough consumer-oriented chemical glossary in our catalog and on our website in 1997.


Lifekind's Mission Statement:

We are dedicated to bringing you products that lower your daily exposure to hazardous chemical ingredients, and to helping you identify those ingredients which are potential health risks to you, your family, and our planet.

Our mission has always been to be the most trusted name in the industry, and our third-party certifications of purity are proof that we have achieved that goal. In our commitment to making and selling only organic and Naturally Safer™ products, we have created an earth- and life-friendly line with no compromises. And of course, our pet beds are made to the same standard as our people beds.

Our mattress Purity Promise simply states: "If you can find a purer mattress, we'll give you ours for free." Walt likes to tell people that all the fine print and legal qualifications for this promise are on the back. He then turns the Promise around to show that the back is blank.

In today's world of knock-offs and false marketing statements, it is difficult to know who to believe, but "rest" (no pun intended) assured that by choosing Lifekind, you will be purchasing the purest products available.